Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Since 2017, SAP.iO has helped more than 300+ external startups and internal ventures accelerate their growth while enabling thousands of SAP’s customers to access innovation. With over 20 years of experience in business development and strategy in the tech industry, it would be hard to find someone more qualified to lead the company’s early-stage startup acceleration and incubation programs across the world than Alexa Gorman.
To officially kick off the second season of The Business of Marketing Podcast, Adweek’s Chief Innovation Officer Toby Daniels sat down with SAP.iO’s SVP, Global Head of Foundries and Intrapreneurship to discuss her career at SAP that spans over two decades, how SAP.IO works with startups to develop marketing strategies to drive business transformation and their commitment to inclusivity by pledging to accelerate 200+ startups from underrepresented founders.
Across the rest of the episodes, we will spotlight a selection of startup companies working with SAP.iO to accelerate their business including The Mom Project, Mentor Spaces, Linc, and Breinify. Interested in joining the SAP.iO Foundries program? Applications are now open for Fall 2021 in San Francisco and New York and will focus on supporting B2B technology startups across the world with solutions in Energy Innovation, Responsible & Ethical Sourcing, Environmental & Emission Management, Responsible Design & Production, Carbon Tracking, and more!
Subscribe to The Business of Marketing on Apple Podcasts, Spotify, Google Podcasts, and Anchor and learn more about the podcast here.
