How Norton LifeLock Global CMO Ty Shay Tackles Cybersecurity through Performance Storytelling

“I have a really weird background for a marketer…” As I sat with Ty Shay, hearing about his career path—from Wall Street to P&G to launching to now, Global CMO for one of the largest Cybersecurity companies in the world—I was reminded that sometimes taking the not-so-obvious path gets you to exactly where you should be.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in. Nadine Dietz is chief community officer at Adweek and host of the CMO Moves podcast.