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Jason White, CMO of Cura Cannabis Solutions and former head of Marketing for Beats by Dr. Dre, shares his impressive career journey from his “not-so-sexy beginnings” selling soap in Colorado Springs to the exciting agency world in China to running one of the hottest brands at Apple to taking on the mysterious and complicated cannabis category.
So how did this 12-year-old wide-eyed kid, who was in love with the Michael Jordan world of storytelling and just wanted to make Nike ads, become a shepherd for social justice at one of the largest cannabis companies in the U.S.?
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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