Five Things Top Marketers Look for when Hiring Talent

While resume staples like problem-solving skills and management experience are still desirable characteristics, there has been a shift in what constitutes a well-rounded, sought-after candidate. Various backgrounds and qualities like honesty, passion, the innate desire to challenge the status quo have become invaluable for brands looking to meet the demand of a culturally diverse market. We asked 16 leading Marketing Innovators, “how do you pick your teams?” and here are the top trends we uncovered.

@heidepalermo Heide is the vp, head of community at Adweek and Editor of the Inside the Brand series, including the CMO Moves and Gen ZEOs podcasts, Innovators, Challengers, and Women Trailblazers.