Collaboration in the C-Suite with Vineet Mehra

Walgreens Boots Alliance CMO shares play on how to have a seamless relationship with your CIO

As part of the CMO Reboot Playbook: Elevated Role of Marketing, Vineet Mehra, Global Chief Marketing Officer and Chief Customer Officer of Walgreens Boots Alliance, shares why it is critical for the modern CMO to have a seamless relationship with the CIO in an experience-driven company.