CMOs Discuss Fostering Team Health and Motivation During the Pandemic

At Petco, the Atlanta Hawks and MTV, it's all about community, flexibility and positivity

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Millions of people have been working remotely for over a year now, and it isn’t always easy to keep a team motivated and engaged. Some of the industry’s top CMOs assembled at Adweek’s CMO Summit on Wednesday to talk about how they have navigated their teams during the pandemic.

MTV Entertainment Group CMO Jason White began his job remotely, and as such, has not met most of his team in person.

“I was instantly reminded that not only is this team working through a pandemic, but they’re also working through new assignments, new situations; they’ve never met their boss in person,” said White.

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