
Whether it’s simply a brand refresh or rolling out an entirely new identity, it’s no easy feat to usher in change for die-hard, loyal fans. Hear the inside story and biggest lessons learned in some of the sports industry’s latest rebrands.
Whether it’s simply a brand refresh or rolling out an entirely new identity, it’s no easy feat to usher in change for die-hard, loyal fans. Hear the inside story and biggest lessons learned in some of the sports industry’s latest rebrands.