Agility During a Marketing Transformation with Oracle’s SVP Brand and Digital

Lisa Joy Rosner shares how the brand evolved their marketing strategy during a global pandemic

As part of the CMO ReBoot Playbook: Elevated Role of Marketing, Oracle’s SVP Brand & Digital Lisa Joy Rosner shares how her team took the approach of putting in “stop gaps” for an interim solution while they gathered data and insights to continue adjusting their strategies in real-time.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"inside-the-brand"}