3 Themes for Micro-influencers to Keep in Mind When Working with Brands

The community offers advice on the challenges micro-creators face

Micro-creators are becoming top-of-mind for brands, as they provide an opportunity for intentional targeting given their niched approach to storytelling and how they’ve curated their personal brands. However, because this segment may not have an entire team driving their “business”, it’s critical to sign legal agreements with every partnership, understand the value and know what brands to work with.