Digital publishing platform company Vook has acquired Booklr, a company dedicated to providing data and analytics for publishers. Terms of the deal were not disclosed.
Booklr’s toolset will become available to Vook clients, bringing authors and publishers that use Vook will access to market intelligence products which give insights on sales, pricing, and ratings, for example.
“Booklr’s leadership role in aggregating and rendering data surrounding books, combined with Vook’s total publishing solution provides a powerful market intelligence offer for book authors and publishers,” stated Brad Inman, founder and CEO of Vook. “Their work with big publishers such as Random House demonstrates the power of data that’s invaluable to authors and publishers.”