Author and producer Lena Dunham has been named the 2016 spokesperson for Indies First, a campaign dedicated to supporting independent bookstores on Small Business Saturday.
Dunham is encouraging authors and readers to support their local bookstores during the holiday shopping season, particularly the Saturday on Thanksgiving weekend. She hopes authors will sign up for events at small book stores to help draw crowds on this shopping holiday.
“I wouldn’t be who I am without independent bookstores…[they] are at once cozy and mysterious, comforting and strange. The universal feeling of making a weird and wonderful discovery is something you can count on in any indie across the country, from Book Soup in LA to Oblong Books & Music in Rhinebeck, NY,” wrote Dunham in a letter to authors.
Dunham, herself will spend Indies First day at Book Soup in Los Angeles.