Archer will succeed the current president, Gary Gentel, in taking on this role. She will report directly to CEO Linda Zecher. Archer’s start date has been set for Dec. 7.
Here’s more from the press release: “An experienced leader in publishing, consumer brands and multimedia, Archer spent 15 years at The Disney ABC Television Group. For five years she was President and Publisher of Hyperion Books, then a division of the Walt Disney Company, responsible for building the company’s digital business, spearheading cross-platform initiatives, and releasing over 100 New York Times bestsellers. Most recently, Archer consulted for start-ups and non-profits, providing strategic advice in content development, marketing, and business planning.”