Elana Roth Opens Red Tree Literary

By Maryann Yin 

Brooklyn-based literary agent Elana Roth has established her own agency, Red Tree Literary. Roth made the official announcement yesterday via Twitter.

Roth (pictured, via) will focus on authors of children’s books and young-adult novels. She represents Doug-Dennis and the Flyaway Fib author Darren Farrell, Juniper Berry author M.P. Kozlowsky and The Selection author Kiera Cass.

Here’s more about the agency: “We all have different philosophies on what to do next, where to take risks, and what’s the best approach for each book. For me it comes down to being more select, more picky, more specialized. Instead of increasing volume of projects to account for decreasing advances (and therefore commissions), I want to work with the right people on the right projects. Each person will get the attention they need. Each project will be meticulously chosen, and given its due, even when that means defying conventions.”

Roth started her children’s publishing career with a position at Nickelodeon Magazine before moving on to Parachute Publishing and the Caren Johnson Literary Agency.