Dan Gutman Pitches a Book With a Rap Song

By Maryann Yin 

Have you ever tried to pitch your book using an unconventional method? Writer Dan Gutman recorded himself performing a rap song about a new project starring a musical dinosaur named “Rappy the Raptor“.

Thinking outside the box worked in Gutman’s favor; he signed a contract for a six-book deal with HarperCollins Children’s Books. The video embedded above features his “pitch” song—what do you think?

Artist Tim Bowers created the illustrations for Gutman’s picture book. The publishing house has scheduled a release date for April 21, 2015.