HarperCollins & Harlequin to Modify Sales Operations

By Maryann Yin 

HarperCollins and Harlequin plan to make changes to their sales operations. Henceforth, the two organizations will be integrating their selling ventures.

The Harlequin sales team will handle several key merchant accounts for mass market titles on behalf of Harlequin and HarperCollins/Avon. The HarperCollins sales team will oversee the sales for both hardcover and trade paperback books.

HarperCollins president of sales Josh Marwell had this statement in the press release: “This new strategy will allow us to leverage the strengths of two terrific, and complementary sales organizations. Together we will create new opportunities for growth in sales and exposure of our authors’ books.”