Trolling for a Legal Battle: Urban Outfitters Sued for Copyright Infringement

They might look sweet, what with their bright tufts of hair and promises of good luck, but don’t rub these trolls the wrong way. Urban Outfitters did, and now the Philadelphia-based pioneer of “lifestyle merchandising” is being sued—along with one of its suppliers—by the Denmark-based Troll Company for copyright infringement. In a lawsuit filed earlier this month in New York Southern District Court, Troll Co. “contends that it holds the exclusive rights to produce and sell troll dolls with happy facial expressions and crazy hair in this country,” as an

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