Hearst Increases TrendingNY Publishing Frequency
Hearst Magazines is increasing the publishing frequency of TrendingNY, its free weekly fashion magazine aimed at young women. TrendingNY made its debut in September and four issues were printed. Starting with the new year, Hearst will publish nine issues.
Each issue of TrendingNY is distributed during the first week of the month by street teams in Manhattan, Brooklyn and Queens. Sorry, Bronx and Staten Island.
Ellen Levine, Hearst Magazines’ editorial director, said the response from readers was positive, and that’s not surprising.
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