Condé Nast Launches New Social Tool

Condé Nast is getting more social with the launch of Social Sidekick, a web tool that will aggregate the most shared pieces from some of its many brands. The tool launches Wednesday, and will showcase popular articles from W, Style.com, Glamour, Self, Teen Vogue and Lucky.

Sidekick will be seen on these sites with a title “What’s Trending Now!” and when users click it, the most shared stories on Twitter, Facebook and other sites will be displayed.

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