4 Traits of an Effective (or Obsessed) Community Manager

Last week one of my friends on Twitter, Brett Mickelson, tweeted at me in response to my blog post “Why Newspapers Need Community Managers.”

He asked me to talk about what news organizations should look for in someone that they’re considering hiring in a community management-type role. I told him that I would write about it soon.

But the more I thought about it, the more I realized that’s difficult to do, because every organization will need or want something different from someone for the role they’re trying to fill.

Instead, I’m going to write about the four traits that a effective (or obsessed) community manager should have, based primary on my own experiences managing online communities.

They believe in the brand/drink the company Kool-Aid.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in