USA Today, Please Stop Making Your Young Pretty Reporters Do Web Videos!

We will let you judge for yourselves, dear readers, but this is how we think this planning meeting went down:

Old Head: USA Today is so boring! I don’t even want to read it and I am old! How will we ever get the youths to read our paper!?

Younger Head: I dunno. Lolz, We r screwd.

Old Head: Maybe if we use the young people’s favorite medium -web videos about pop stars -maybe this will make them love our brand and give us lots of clicks?

Younger Head: Um, no.

Old

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

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