The Midwest is known for its hard-working roots, but over the past few years, the region has also made a mark for its creativity and innovation. Here are the Fastest Growing agencies in the Midwest by percent change in revenue.
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Adesiem, formerly called Tenshi, set out to solve its clients’ challenges and help them build and execute large-scale advertising and marketing campaigns. In recent years, the agency has become more data-driven, leaning heavily on analyses and data science to produce results that exceed industry benchmarks in terms of returns on ad spend and revenue and business growth.
“Since 2018, we have seen an exponential growth in revenue, which has continued beyond 2020,” a company spokesperson says. “We attribute this growth to our proprietary systems, suites, processes and machine-learning AI that have been in development for half a decade.”
According to the agency, it consistently produces an average of 18 times return on ad spend across industries. Its business model is 90% retainer, with all services included, and the agency doesn’t hold its clients to yearly contracts, so the onus is on its teams to perform. Adesiem boasts a 98% client retention rate since its inception over a decade ago.
Adesiem has built a team of data scientists for heavy data analyses and built custom algorithms and systems to understand its clients’ customers at a granular level, to market to them, cut wasted spend and find new avenues of revenue growth. —K.O.
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Several acquisitions in 2019 spearheaded growth at Bounteous, a digital experience consultancy that started in 2003. Despite the fiscal challenges of 2020, Bounteous continued its 20% compound annual growth rate, with over $100 million in revenue, and the firm won several multiyear, co-innovation accounts, exceeding its business development goals. The agency also recently acquired Lister Digital. —A.C.
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Drive focuses most of its efforts on driving trackable ROI for its partners. The agency has developed a proprietary tracking platform called Marketing Milk that allows clients to log in remotely to view real-time reports on the ROI and RoAS of their social media campaigns. This focused approach is helping accelerate the company’s growth. —A.C.
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Full-service agency The Basement started as an interactive studio in 2008 with a focus on animation, gaming and website builds. These days, the company guides clients through brand strategy, UX/UI design, media planning, analytics and more. In the past few years, The Basement has grown by diversifying into the education and health care industries. —C.W.