Category: Top 10 Women-Led Agencies

Women are increasingly better represented in C-suites across the country and globally than they were just a few years ago. Women are also running some of the top shops in Adweek’s Fastest Growing agencies list, and we hope this portion of the list keeps growing each year. Here are the Fastest Growing women-owned agencies.

Rank

Name

Industry

Location

Growth

Size

4
2
1

Whtwrks Inc.
Full-Service
New York, United States
820%
6-10 Employees
Address
111 West 111th Street, A, New York
Region
US Headquartered (2+ offices)
Agency Size
Multiple Offices/Agency Network
Whtwrks Inc.

Whtwrks is a strategy, production and creative agency whose mission is to depict people of color in a positive and genuine way. The founders describe it as a Black business that connects culturally with consumers, and brands see an inherent value in having Whtwrks’ expertise in the space.

Whtwrks co-founder Martin Ekechukwu tells Adweek his agency has grown because it presented itself “more obviously as being Black-owned with a core expertise in culture, cultural storytelling and authenticity.” It utilizes its unique point of view to help brands better reach Black, brown and Asian audiences.

To keep the agency’s growth strong, Whtwrks plans to showcase its award-winning work to raise the profile of the business, while adding additional team members to help handle the increased workload. “We have not needed to expand out our business development thus far because of how much incoming we receive,” says Ekechukwu. —K.O.

Rank

Name

Industry

Location

Growth

Size

7
1
2

We Are Rosie
Flexible Talent Supplier
Georgia, United States
556%
21-50 Employees
Address
1450 W Peachtree St NW # 200 PMB 29069, Atlanta
Region
International
Agency Size
Single Office
We Are Rosie

We Are Rosie was founded by Stephanie Nadi Olson in 2018 with a mission of supporting its people while providing a workplace that treats everyone with dignity and access to opportunity. It is a flexible talent platform that pairs Fortune 500 brands and their agencies with independent marketing talent, who can be hired for numerous projects.

“I determined I wanted to dedicate my life to supporting people who are marginalized by the rigid systems of work,” Olson, one of Adweek’s Women Trailblazers, told Adweek earlier this year.

The fully remote agency noted that it saw thousands of highly skilled marketers opt out of the traditional way of working—most of them from marginalized, underrepresented or underserved groups. So, it created a viable way for them to work on terms that work for them, and for brands to access that trove of talent efficiently.

We Are Rosie is now a thriving community of over 9,000 diverse and highly skilled independent marketers, helping companies like Bumble, Facebook and IBM maximize their agility, resilience, inclusion and creativity. New major enterprise client wins for We Are Rosie include Microsoft, Facebook, Diageo and IHG. —K.O.

Rank

Name

Industry

Location

Growth

Size

9
3
2
3

Digible Inc. (tie)
Digital
Colorado, United States
541%
51-100 Employees
Address
3400 S Broadway, Suite 140, Englewood
Region
U.S. Regional Agency ‚ West (AK, CA, CO, ID, MT, OR, UT, WY, HI, WA) (1 office)
Agency Size
Single Office
Digible Inc. (tie)

As the CEO of Digible, a Denver-based agency that specializes in multifamily and apartment marketing, Reid Wicoff wants to embrace industry innovation while ensuring every employee is aware of their value. Since founding the company in 2017, Wicoff has hired 53 full-time employees and over the past three years, revenue has grown 460%. He attributes that growth to Digible’s supportive work environment, which he says facilitates a feeling of job security.

According to Wicoff, “Will I be left behind?” is a common sentiment among marketing professionals as technology continues to develop, which is why he remains determined to craft a people-first culture.

“We need to make sure people are developed properly in the industry and know they have value,” he says. “That culture is a big part of why people love working here. In 10 years from now, you’ll see the same faces.”

Wicoff stressed that helping marketers take pride in their work is a crucial part of employee retention. As the company continues to develop, he is most focused on maintaining that supportive camaraderie while embracing technological innovation.

“We work for each other and not for ourselves, and people are encouraged to be super curious,” he says. “That’s a big part of what drives innovation and better strategy.” —E.L.

Rank

Name

Industry

Location

Growth

Size

11
4
4

Billion Dollar Boy
Creative
United Kingdom
378%
51-100 Employees
Address
26 Bedford Row, 3rd Floor, London
Region
US Headquartered (2+ offices)
Agency Size
Multiple Offices/Agency Network
Billion Dollar Boy

Billion Dollar Boy is a global agency that connects content creators with creative brands to deliver influencer marketing campaigns. The agency has produced over 42,000 pieces of content, activated campaigns across 48 countries and in more than 17 languages and sees influencer marketing as a discipline, not an add-on. The main sources of the agency’s growth have been new business, repeat business and referrals. —Kennyatta Collins

Rank

Name

Industry

Location

Growth

Size

17
4
8
5

Trends Paris
Media
France
281%
11-20 Employees
Address
191 Rue Saint Honore, Paris
Region
International
Agency Size
Holding Company
Trends Paris

With a commitment to developing digital marketing, Trends Paris utilizes data to provide PR results for its clients. The agency consistently anticipates new markets, and it has landed over 30 new clients between 2020 and 2021 as a result. For Trends Paris, “it’s never about what the market can give, but how it can be driven forward.” —K.C.

Rank

Name

Industry

Location

Growth

Size

20
2
6

SourceCode Communications
Full-Service
New York, United States
224%
21-50 Employees
Address
153 West 27th Street, Suite 505, New York
Region
U.S. Regional Agency ‚ Northeast (CT, DE, NH, MA, NY, PA, VT, NJ, RI, ME, MD) (1 office)
Agency Size
Single Office
SourceCode Communications

SourceCode Communications brings humanity to the forefront of all things PR and communications. Its programs have earned over 30 award nominations and wins in just three years. And a testament to the SourceCode experience is that its primary source of growth has been referrals, even as it continues to hold firm in representing its first client, PCI Pal. —K.C.

Rank

Name

Industry

Location

Growth

Size

21
3
7

Looney Advertising & Branding
Full-Service
New Jersey, United States
218%
21-50 Employees
Address
7 North Mountain Avenue, Montclair
Region
U.S. Regional Agency ‚ Northeast (CT, DE, NH, MA, NY, PA, VT, NJ, RI, ME, MD) (1 office)
Agency Size
Single Office
Looney Advertising & Branding

Leaving no industry underserved is a hallmark of this burgeoning agency. Looney serves clients across categories including automotive, beauty, packaged goods and retail. Since its inception, the agency has maintained a media-agnostic strategy that commits to the right solution over being forced into a specific direction of expertise, and it pivots quickly to meet client needs. —K.C.

Rank

Name

Industry

Location

Growth

Size

23
4
8

Marketing Doctor Inc.
Media
Massachusets, United States
186%
21-50 Employees
Address
55 Damon Rd Suite 1, Northampton
Region
U.S. Regional Agency ‚ Northeast (CT, DE, NH, MA, NY, PA, VT, NJ, RI, ME, MD) (1 office)
Agency Size
Single Office
Marketing Doctor Inc.

According to Marketing Doctor, the agency is “less about the jingles and more about the metrics,” and a commitment to continuous education, ambition and responsiveness fuels its success. Marketing Doctor’s all-hands-on-deck approach and responsiveness keep it agile and adaptable, and it fosters strong relationships with diverse agencies that complement its services. —K.C.

Rank

Name

Industry

Location

Growth

Size

31
2
9

Dagger
Full-Service
Georgia, United States
134%
51-100 Employees
Address
746 Willoughby Way NE #100, Atlanta
Region
U.S. Regional Agency ‚ Southeast (AL, AR, GA, LA, MS, NC, SC, TN, FL, WV, VA, KY) (1 office)
Agency Size
Single Office
Dagger

Founded in 2015, Atlanta agency Dagger focuses on making brands culturally relevant in a consumer-driven marketplace. It lives by the adage that brands must behave more like media companies and create and distribute content across all forms of media to prosper. Dagger started its own media brand, @Butter.ATL, equipped with in-house content production capabilities and offered free work to world-class brands during the pandemic as an investment in its relationships. —A.C.

Rank

Name

Industry

Location

Growth

Size

36
6
10

Alpha Business Images LLC
Full-Service
Texas, United States
121%
11-20 Employees
Address
400 N St Paul Street, #300, Dallas
Region
U.S. Regional Agency ‚ Southwest (AZ, NM, OK, TX, NV) (1 office)
Agency Size
Multiple Offices/Agency Network
Alpha Business Images LLC

This Dallas agency believes that cultivating greatness at the individual level is one of the primary drivers of its rapid growth. Alpha focuses deeply in specific verticals—health care, education, transportation and nonprofits—and the agency was intentionally built with diverse talent, so it has insight into all audience segments. —K.O.