October 10, 2019
New York, NY

For over 20 years, Adweek has honored the industry’s most dynamic media plans and executions from around the world— and the teams who are integral to this vital yet oft-overlooked part of the business.

In 2019 Adweek accepted entries for Media Plan of the Year across 28 categories. Entries were evaluated by an independent panel of jurors based on the creativity and efficacy of the plan to meet client objectives.

Join us for cocktails and networking to honor this year's winners at the annual Adweek Media Plan of the Year celebration.

Agenda

6:00-7:00pm
Networking and Cocktails
7:00-7:15pm
Connecting the Dots on Connected TV
As Connected TV usage continues to scale, it is transforming media planning and buying across linear and digital video. Marketers are able to leverage AI-enabled planning and data-driven optimization on Connected TV to deliver the right ad to the right person at the right time. However, finding efficiencies and measuring ROI continues to challenge even the most innovative teams. Hear from Margaret Rose Hart, The Trade Desk's Senior Director of Client Strategy, on best practices and how to stay at the forefront of digital marketing.
Margaret Rose Hart
Senior Director of Client Strategy, The Trade Desk
Lisa Granatstein
Editor, SVP, Programming, Adweek
7:15-7:45pm
Awards Ceremony
7:45-8:30pm
Networking and Cocktails

Partners

Venue

Hosted by PlaceIQ

5 Bryant Park, 18th Fl.

New York, NY 10018

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