Zynga Expands Game Cards Into 18 New Countries

Zynga announced an expansion of its game card distribution in Europe today that adds 18 new countries to its reach via a partnership with epay, a division of Euronet Worldwide, Inc.

The game cards allow player to purchase virtual goods within Zynga’s games. The cards themselves are available at retail stores and kiosks available from within epay’s network of locations. The partnership grants epay retailers to offer in-store bonuses like free virtual goods, or customized marketing promotions and discounts.

According

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