YouTube Revealed Its Top 10 Soccer Ads for 2018 FIFA World Cup Russia

The top 10 ads were determined by factoring in organic and paid views, watch time and audience retention from June 1 through 20. YouTube limited its World Cup leaderboard to one ad per brand.

Overall, the 10 ads accumulated 125 million minutes of watch time and 83 million views from June 1 through 20.

Here are the top ten ads on YouTube’s World Cup 2018 ads leaderboard:

1. Mostra Tua Força, Brasil – A Música da Seleção #issomudaojogo
   Brand: Itaú
2. Guaraná Antarctica | Jardim Peri Street | #TudoPelaSeleção
   Brand: Guaraná Antarctica
3. Nike Futebol Apresenta: Vai na Brasileiragem
   Brand: Nike
4. Gatorade | Heart of a Lio
   Brand: Gatorade
5. Made Defiant: The Mixtape ft. Neymar Jr., Kane, Özil and Mendy | Beats by Dre
   Brand: Beats by Dre
6. Videoclip Allá se juega, acá lo vives – PEPSI® feat. Carlos Vives
   Brand: Pepsi
7. #ScreamLoud and Watch 2018 FIFA World Cup RussiaTM on SonyLIV
   Brand: Sony LIV
8. Longest Goal Celebration Ever – GEICO
   Brand: GEICO Insurance
9. Create the Answer – adidas
   Brand: adidas
10. SAMAN með Coca-Cola
    Brand: Coca-Cola