YouTube Changes How It Handles Personal Information When Kids’ Content Is Viewed

The Google-owned video site will take extra steps to promote its YouTube Kids app

YouTube took steps to protect kids on its platform by changing the way it handles the personal information of anyone viewing content that was designated as made for kids.

Last November, the Google-owned video site added a new audience setting to its YouTube Studio platform for creators that enabled them to indicate whether or not their content was intended for kids.

YouTube revealed in a blog post Monday that when a person views a video designated as made for kids, his or her personal information will be treated as if it belongs to a child, regardless of the actual age of the user.

This means limited data collection and use, which restricts some features.

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