You May Need A Facebook Intelligence Command Center

Your Facebook page might need to be dedicated resource for crisis management, marketing measurement, customer support, market research, and engagement marketing.

Do you need a social intelligence command center?

Forrester Research defines a social intelligence command center as a dedicated resource for crisis management, marketing measurement, customer support, market research, and engagement marketing.

That comes from the research company’s report released today called “Best Practices: The Social Intelligence Command Center.”

It includes a self-test to help you determine whether your company needs a social intelligence command center — we’ve got a condensed version of the assessment right here.

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