You-Centric Search Could Give Google+ a Boost

New feature lets users organize personal posts, photos, friends

Over the years, Google has updated its search service to organize everything from online images and video to news and blogs to products and patents. Its latest frontier? You.

This morning, the tech giant announced that it was launching Search Plus Your World, a new feature that gives users the option of personalized search results.

“[This new features] puts you at the center of search,” Jack Menzel, Google’s product management director for search, told Adweek. “It’s not just you searching the Web; it’s you searching your Web.”

The you-centric service searches photo collections on Google+ and Picasa, as well as Google+ posts and links shared by individuals and their friends.

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