Yahoo's Who Knew? Series Sees Streams Soar
Who Knew Yahoo had such a hit on its hands?
The five-days-a-week Web show Who Knew? is now Yahoo’s most successful original series launch. According to internal figures, Who Knew?–which rolled out its 100th episode on Friday (Aug. 27)–has generated 38 million streams since debuting on April 14.
The series, which consists of 90-second features on topics that Yahoo users have recently conducted searches on, now averages over 10 million streams a month. Several popular episodes have exceeded three million streams in a single day.
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