WPP Tops Omnicom To Become Largest Marketing Company
WPP has taken the top spot as the biggest marketing group, displacing Omnicom. WPP experienced a 13 percent increase in revenue following the 2008 acquisition of TNS, growing from $10.7 billion in 2008 to $12.1 billion in 2009. Omnicom, on the other hand, saw a decrease of 12 percent from $13.4bn to $11.7 for the same time period.
Publicis came in third and IPG in fourth.
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