Women's Health Launches 'Next Fitness Star' Competition

Magazine hopes to expand into TV series

From The Next Food Network Star to the Next Action Star, we've seen a bevy of reality competitions attempt to find the latest, greatest fill-in-the-blank. Now, Rodale's Women’s Health is getting in on the trend with its own talent search: The Next Fitness Star.

The contest kicked in the magazine’s January/February issue with a nationwide casting call for a fitness-savvy individual to star in the magazine's upcoming workout DVD series. By March, five finalists will be chosen by the judges, including Extra TV host Maria Menounos, celebrity trainer Harley Pasternak and Women’s Health editor in chief Michele Promaulayko.

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