Wired and Ars Technica associate publisher Keith Grossman is headed over to Bloomberg, where he’ll take on the newly created title of publisher of Bloomberg Digital and digital products.
Bloomberg Media Group has been undergoing a major strategy overhaul under CEO Justin Smith, who left his CEO position at Atlantic Media to join Bloomberg just under a year ago. Last March, Smith unveiled a plan to expand the company’s consumer media offerings, which includes the launch of new digital channels like Bloomberg Politics, which will be overseen by top political writers (and Game Change co-authors) Mark Halperin and John Heilemann, and a luxury lifestyle product led by Vanity Fair’s Chris Rovzar.
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