Wired Goes Negative

Wired magazine is perhaps the most positive, life-affirming publication on the planet. If someone threw a rock at their window, someone there would write a cover story about how shards of glass will save humanity.

So it’s a bit amazing to hear Wired editor Chris Anderson declare that “the age of the blockbuster is over.”

Anderson pronounced his hypothesis while pimping his book, The Long Tail: Why the Future of Business Is Selling Less of More, at NATPE‘s 2007 Conference & Exhibition in Las Vegas.

He says that media outlets have become so fragmented, no one can truly strike gold anymore.

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