Will PR Ruin Twitter?

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I really hope not. But lately, it seems like it is a reasonable possibility. For one thing, Robert Scoble speaking at the Bulldog Reporter Media Relations conference last week did not help. According to Sally Falkow, about 75% in the audience for Scoble’s keynote had not ever seen Twitter. That’s not surprising, or unexpected, or bad, really. It’s not for everyone.

Meanwhile, Scoble timed this announcement, via Twitter of course, in conjunction with his appearance at the conference: “Anyone who joins Twitter after today is not an early adopter.

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