Wikipedia Tells Marketers and PR Reps to Come Clean

The site—whose content about every topic known to man is curated by an army of unpaid public editors—is trying to limit paid postings, or at least force more disclosure when editors are paid.

“Wikipedia’s community editors work tirelessly at maintaining the accuracy, transparency and objectivity of the articles, which requires identifying conflicts of interests and removing bias,” Wikipedia said today in its announcement of rule changes.