Why The LAFD Rescued That Dog
The decision of the Los Angeles Fire Department to use their tax-payer-funded resources to rescue a German Shepherd from the L.A. River has received some criticism. But the LAFD is unrepentant, and their spokesman Steve Ruda makes a clear case for the choice to save the animal. From L.A. Now:
One was the concern that someone would risk his or her life to save the dog.
“If we did not do anything, there was potential for another human being to enter the river,” Ruda said, citing national statistics showing that of 900 people who die in drownings each year, a third involve would-be rescuers.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in