Why Halloween-Themed Applications On Facebook Stink

Halloween-themed applications on Facebook underwhelm compared to other holidays, which seems like a bit of a disconnect from what's showing up in the news feed today.

Social media still can’t take the place of good old-fashioned trick-or-treating and costume parties.

That oversimplification may partly explain why Halloween-themed applications on Facebook are such an underdeveloped category; the relative dearth seems like a disconnect when compared to the high visibility of the holiday in the changed news feed.

A handful of applications on Facebook invoke Halloween, mostly replicating a subset of the options within greeting card apps.

Only one app differs from the trite seasonal greetings meme: Halloween Pumpkins, which has 130,000 monthly active users, has an average rating of 3.8

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