Why Do Politicians Tweet? [Study]

With the announcement of Twitter’s recent hire of a D.C. rep to train politicians on their tweeting habits, it’s clear that politicians are using Twitter now more than ever before. Two economic researchers from the University of Toronto saw the growing presence of politicians on Twitter, and wanted to find out exactly why the Washington elite is flocking to the microblogging service. While “more exposure” or “to campaign” might be the knee-jerk answers to this questions, the research findings are much more surprising.