Where's the Music? MTV at 30

For those of us old enough to remember the first broadcast, it’s hard to believe MTV turned 30 years old today.

The channel is like a kid in a comic strip: it never ages, and as one gets older, its appeal fades. Most people from Generation X say they cannot not even sit though a whole episode of it’s number one runaway hit “Jersey Shore.” It doesn’t matter. Like the artist it made famous, Madonna, it is a cultural chameleon, changing itself all the time to attract that top demographic of 18- to 34-year-olds.

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