When Even Vague Philosophy Stops Working
We’re not the biggest fans of Kevin Roberts, the CEO of Saatchi & Saatchi. Not anything personal. Even though we, like probably all of you, read that lengthy New York magazine article about the Saatchi 17, where he came off as a little, how do we say, jerky. But that’s neither here nor there. The reason we don’t click is because it’s difficult to stomach people who purport to say big, important things, but are essentially empty words.
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