Favicons: A small but necessary part of any site

The favicon — the often overlooked but unmistakably integral part of any site—is to websites as a masthead is to newspapers or a bug/chyron is to TV. The tiny icon appears in the address bar of any standard browser, in tabs and in the bookmarks/favorites folder. The favicon is a necessary visual reminder of the Web site’s brand identity. The 10,000 Words favicon, for example, is the small orange circle with the number 10.