We're Related Pranks Users Into Believing Barack Obama Is A Cousin

Did you know that you’re President Barack Obama’s fourth cousin, once removed? If you believe the April Fools prank email alert sent out by the We’re Related Facebook application, then you might as well be related to Obama. The notification email from by We’re Related was sent to 19 million people.

While some have fallen for the prank and others saw right through it, the result remained the same for We’re Related–a major spike in traffic.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in