Noticing a trend among its readers for “one stop wellness,” Well+Good is partnering with Athleta on a new conversation series that will further diversify the brand’s revenue streams and expand what they can offer editorially to their audience.
The digital media outlet and retailer are kicking off the series on Saturday with their first event at Athleta’s flagship New York location. The in-store events will continue through the rest of the year, with nine additional two-hour programs in New York, and two more on the West Coast: one in San Francisco and the other in Los Angeles.
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