Wal-Mart Launches Mobile Storefront
Wal-Mart just launched a cell phone storefront selling games, ringtones and wallpapers in partnership with mobile media company PlayPhone, according to a new MediaPost article. This follows earlier efforts by Wal-Mart to offer other online media services such as music downloads, and now vaults the retail giant into the realm of mobile commerce.
The entertainment portal (wmtmobile.com), accessible online or through a WAP browser on most mobile phones, charges $5.99 monthly for three downloads of any kind, according to the report.
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