More Voters Following Political Leaders on Social Media, Says Study

16 percent of registered voters now use platforms such as Twitter and Facebook to follow political candidates, parties and elected officials, reveals a new study from Pew Research.

This compares to just 6 percent who used these channels to connect to political leaders in 2010.

The survey also found that the largest increases were amongst those in the 30-49 and 50-64 year-old age groups.

Helping voters find out more about political news before others was cited as the single biggest reason for the uplift.

(Source: Pew Research.)