Video-Monitor Edition of The New York Times Coming to a Cafe Near You
The New York Times is finally using 21st century technology to reach its most prized fan base — well-heeled urban professionals on break and, naturally, latte drinkers. The Times announced today that in a partnership with RMG Networks it is launching “NYTimes.com Today.” This video screen-based edition of NYTimes.com will be distributed in 800 places, such as coffee shops, delis and cafeterias, where business professionals congregate.
“NYTimes.com Today” will reach an estimated 6 million people in New York, Los Angeles, Chicago, Boston, and San Francisco, the Times said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in