Victoria's Secret PINK Leads the Fashion Category on Facebook
Facebook users feel the need to express themselves through their fashion brand preferences, but very few companies in the space seem to be executing on this. According to PageData, only 4 of the top 25 Facebook Pages in the fashion category are actually run by the fashion brands themselves:
- Victoria’s Secret PINK (#6, with 1.24 million fans)
- ZARA (#7, with 1.23 million fans)
- Dolce & Gabbana (#22, with 324,000 fans), and
- Gap (#24, with 319,000 fans).
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