Hearst Granddaughter Takes Aim at Cosmopolitan Magazine
Victoria Hearst wants to limit the way the women's magazine is displayed and sold.
The National Center on Sexual Exploitation was founded in 1962. Three years later, Helen Gurley Brown arrived at Cosmopolitan magazine and dramatically re-invented the moribund publication.
This morning, at the National Press Club in Washington, D.C., Victoria Hearst, granddaughter of William Randolph and a scion of Cosmo’s parent company, officially met the press to officially launch her Center-backed “Cosmo Harms Minors” campaign. The effort aims to put Cosmopolitan behind a blinder or inside an opaque wrapper at newsstands, and limit the sale of the magazine to adults.
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