Report: Eleven Potential Bidders Circling Variety

The latest news about the impending sale of Variety comes courtesy of gigaOM-paidContent senior writer Daniel Frankel. According to his source, just under a dozen groups are currently evaluating the possibility of acquiring the only Hollywood trade behind a paywall:

A Variety staff member who was briefed by management on the status of the sale told paidContent that 11 potential bidders have asked to see the deal book. He wouldn’t disclose who those bidders are…

During an RBI “investor day” presentation in the UK Thursday, CEO Mark Kelsey said that with the sale of Variety, [Reed Elsevier parent division] Reed Business Information (RBI) will have completely exited the U.S.

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