User Backlash Forces Twitter to Restore Block Feature

Thursday Twitter made a change to its blocking policy, which turned the blocking feature into more of a mute.

Thursday Twitter made a change to its blocking policy, which turned the blocking feature into more of a mute. Users reacted immediately with petitions, pleas to Twitter staff and they trended #RestoreTheBlock in the US. Less than 12 hours after the story broke, Twitter restored the block feature to its former operation. Now the question is what’s the best strategy going forward?

The changes were slight: if you blocked someone, they would still be able to see your activity and interact with it, and they wouldn’t know they had been blocked.

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